Engineering-led growth · Free SEO audit · Hong Kong

Most agencies suggest · We ship

SEO that fixes
the actual code.

Most SEO agencies hand you a 40-page audit and walk away. We're engineers — we hand you the shipped fix. Core Web Vitals, structured data, clean architecture, measurement that ties traffic to revenue.

Hong Kong-based. Engineering-led. Free initial audit — three to five real issues you didn't know about.

synque.hk · Round 4
Live

Audit score

79

Up from 61 at Round 1

Compliance

16/16

Tier-1 R-rules pass

Structured

88

JSON-LD entity graph

On-page

83

Title + meta + hreflang

Our own site · Publicly auditable · See timeline below

Self-proof

This page itself: canonical URL · JSON-LD Service schema · sitemap registered · server-rendered HTML.

Inspect → view-source

Built on

NEXT.JSSERVER COMPONENTSSCHEMA.ORGGA4SEARCH CONSOLE
We dogfood our own SEO

Synque.hk runs the same engine we sell. Public audit log.

79/100

Round 4 audit score

External SEO audit on synque.hk. Up from 61 at baseline. We work on our own site first.

16/16

Tier-1 R-rule compliance

Every commercial landing passes our internal R1 (metadata) + R2 (JSON-LD) + R9 (sitemap) checks.

4 weeks

From 61 → 79

Audit log is public. Every fix maps to a commit. Engineering log, not a slide deck.

THE GAP

Traditional SEO agencies
can't touch your code.

They send you a PDF: “your LCP is 4.2 seconds, add structured data, fix your internal links.” You forward it to your dev team. Your dev team quotes three months. Half the items never ship. The audit gets stale before the work is done.

We're engineers running an SEO practice — not the other way around. The finding and the fix come from the same hands. Most of what makes a site rank is technical. We fix the technical.

The engineering edge

Six capabilities. All technical.

Each one is where most SEO gigs break down. We fix the fix.

Performance

Site speed — Core Web Vitals shipped

LCP, CLS, INP. We ship the fix: image optimization, code splitting, server-component migration, font display strategy, preload hints. Real numbers in Search Console, not in a PDF.

How we prove it

We measure with PageSpeed Insights, Lighthouse CI, and field data from CrUX.

Indexability

Crawlability + rendering

Google has to read your site. We check robots.txt, the rendered HTML (not just the source HTML), JS hydration timing, canonical tags, and sitemap freshness. Common breakages: client-rendered titles, blocked JS, missing canonicals on duplicate routes.

How we prove it

Crawl logs + GSC URL inspection + view-source diff against rendered DOM.

Architecture

Clean URLs, internal links, sitemaps

Information architecture baked in, not patched on. Stable URL patterns, contextual internal links that pass authority where it counts, sitemaps auto-generated from the route registry. No orphan pages.

How we prove it

Live example: this site's sitemap is auto-generated from the route registry. We audit yours for orphans.

Schema

Structured data (JSON-LD)

Schema.org markup that Google actually understands. Service, Product, Article, FAQ, BreadcrumbList — typed correctly, validated against Rich Results test, embedded server-side so it ships in the first response.

How we prove it

View source on this page — Service schema is in the document head.

Platforms

Platform-native SEO

Synque builds platforms (Billpay, POS, Shop, Woo-based services). Every Synque-built site ships with SEO foundations on day one: canonical URLs, JSON-LD scaffolding, sitemap, structured nav. You don't bolt SEO on — it's in the platform.

How we prove it

See /pay-bills and /pos — both shipped with this foundation pre-wired.

Measurement

Data + analytics that tie to revenue

GA4 with a proper data layer. Search Console wired up. UTM tracking on every CTA. Lead clicks logged to a real database — not just a hope. The biggest agency-killer: we know what content is making you money, and we double down on it.

How we prove it

A real lead-tracking pipeline logs every CTA click. Real GA4 events shape your dashboard.

THE METHOD

Three months.
Foundation, engine, flywheel.

Engineering work compounds. By month three, the moves you make in month one are still paying out.

Talk to us
M1

Audit + foundations

Technical SEO audit on day one. We diagnose: site speed, crawlability, structured data, internal links, canonical handling. By end of month one, the high-impact fixes are shipped — not just documented.

Crawl + render diff vs Google's view
Core Web Vitals baseline + initial fixes
Sitemap + robots.txt audit
GA4 + Search Console wiring
M2

Content engine + structured data

Now that the technical floor is solid, content compounds. Structured data ships, internal-link architecture goes live, content clusters around your highest-intent keywords. Every page is JSON-LD-typed for rich results.

JSON-LD types per page template
Internal-link architecture across primary nav
Content cluster maps (3–5 priority topics)
Rich Results test passing across templates
M3

Measure + iterate

GA4 dashboards live. Search Console API piping into your operating view. We show what content drives revenue and double down on what works. The growth flywheel is now self-sustaining.

GA4 + GSC unified dashboard
Monthly growth report tied to revenue
Iteration backlog ranked by lift potential
Handoff or ongoing retainer (your call)
Audit log · public

Four rounds.
61 → 79. Every fix shipped.

This is the actual SEO audit log on synque.hk over four weeks. Every row is a real fix, a real commit, a real score change. Most SEO sites don't pass their own audit. Ours improves every week — in public.

61/100

Round 1 · 2026-06-07

— baseline

Title tag too short (6 characters). Meta description language mismatch on bilingual pages. No canonical URLs. Hero image lazy-loaded above the fold.

72/100

Round 2 · 2026-06-08

+11

Per-route language attribute. Open Graph locale aligned with content. Meta description rewrites under the 155-char SERP threshold. Hreflang language alternates.

74/100

Round 3 · 2026-06-08

+2

Canonical URL corrections on cross-domain landings. Title cleanups (removed file-path artifacts). Per-page hreflang rollout across 8 commercial landings.

79/100

Round 4 · 2026-06-08

+5

Removed a stale legacy landing from the sitemap and added noindex. Trimmed an over-long meta description. Expanded a thin title to add keyword surface.

Round 5 audit pending. We expect the next jump from infra (TTFB), content (blog seed posts), and GA4 attribution wiring.

SELF-PROOF

This page itself
is the demo.

We don't ask you to trust slides. Open the dev tools. Run Lighthouse. View source. Every signal we promise is on this page.

Server-rendered HTML

Every word you read landed in the HTML before Google's crawler even ran JS. No "JS-rendered title" trap.

JSON-LD Service schema

This page declares itself as a Schema.org Service offer. Inspect the <head> — the schema is right there.

Canonical URL set

One canonical URL per page. No duplicate-content surprises from www / non-www / trailing-slash variants.

Sitemap registered

Auto-generated sitemap from the route registry. New pages enter the sitemap the moment they ship.

Try it

view-source:synque.hk/grow

Or paste this page into Google's Rich Results Test. The Service schema validates. Most SEO landing pages don't pass their own audit — we wanted to make sure ours does.

Built on Synque platforms

Every Synque-built site
ships SEO-ready.

When we build the platform, the SEO foundation is in the platform. You don't bolt structured data on later — it's already there.

Billpay

The HK bill payment landing — six categories, KYC-once flow, FPS-native. Inherits the SEO foundations on day one: canonical, JSON-LD, sitemap registration, ForceLightMode.

See Billpay

POS

The F&B operating-platform landing — modular, multi-outlet, Adyen + Nuvei integration. SEO-ready from launch with bilingual canonical structure.

See POS

Shop

The customer-facing storefront. Server-rendered, structured product data, fast Core Web Vitals.

See Shop

Woo-based services

For merchants on WooCommerce. We layer the SEO engine (structured data, internal links, measurement) on top of an existing Woo install — without rewriting it.

See Woo-based services
No-cost

The free SEO audit.
No catch.

Send us your URL. Within five business days you get a short, honest report with three to five real findings you didn't know about — the kind of stuff that takes an engineer's eye, not a template.

If the findings hit, we can ship the fixes. If they don't, you keep the report and walk away.

What you'll likely find
  • Pages Google can't fully render
  • Missing or broken canonical URLs
  • Slow Core Web Vitals on the highest-revenue pages
  • Structured-data opportunities you're not capturing
  • Internal-link gaps that cost you authority

We'll tell you which findings will take a day, which will take a month, and which are nice-to-haves that don't actually move the needle.

Three ways to work with us

Audit, retainer, or embedded.
You pick the shape.

Every engagement starts with the free audit. From there, we scope to your stack — most engagements settle into one of the three shapes below.

Technical Audit

One-off engagement

  • 80+ item Lighthouse + schema + log audit
  • Core Web Vitals report on top 10 pages
  • Action-ready dev tickets (Jira / Linear / GitHub)
  • Crawl + render diff vs Google's view
  • One 60-min walkthrough call
Talk to us
Most popular

Growth Retainer

Ongoing monthly partnership

  • Everything in Audit, ongoing
  • Two deployment cycles per month — we ship the fixes
  • GA4 + Search Console + Lighthouse CI wired
  • Monthly score report with commit-level traceability
  • WhatsApp/Slack support, HKT business hours
Talk to us

Enterprise Engine

Multi-site, embedded

  • Multi-site / multi-language deployment
  • Custom integrations (Adyen / Nuvei / Shopify / WooCommerce)
  • Embedded in your engineering team
  • Quarterly board-level growth report
  • SLA + dedicated engineer
Talk to us

Every engagement starts with the free audit — no commitment, no upsell.

Frequently asked

Questions, answered.

01

How is this different from a traditional SEO agency?

Traditional agencies hand you a report. We hand you the shipped fix. The same team that finds the LCP problem writes the code that fixes it. The same team that recommends structured data ships the JSON-LD. No three-week handoff to a dev team that's already busy.

02

Do you guarantee rankings?

No — and anyone who does is lying. Google's ranking system has 200+ signals, many out of our control. What we guarantee is technical correctness: your site renders right, your structured data validates, your Core Web Vitals are good, your measurement is wired. That's the floor. Above that floor, ranking compounds.

03

How long until I see results?

Technical fixes (CWV, crawl, structured data) show in Search Console within 2-4 weeks. Content + internal-link work compounds over 3-6 months. Pure rankings: Google takes weeks-to-months to re-evaluate. We track leading signals (crawl rate, indexation, impressions) weekly so you don't fly blind.

04

What does the free audit actually include?

A short report (5-10 pages, not 40) with three to five high-impact findings, ranked by lift potential. Each finding has a clear recommendation: do this, ignore that. Plus an honest opinion on whether you need a full engagement or just a one-time fix.

05

My site is on WordPress / WooCommerce — can you help?

Yes. We layer the SEO engine on top of your existing stack. We won't insist on rewriting your site — most of the high-impact wins (structured data, internal links, CWV) are achievable in WordPress with the right approach. See our /woo-based-services page for what that looks like.

06

What if I just want the audit, not the work after?

Take the audit and run. The audit is the trojan-horse demo of our competence; if we earn the work, we earn it on the strength of the findings. If we don't, no hard feelings.

07

Do you do paid ads (SEM)?

Yes, as an accelerator while SEO ramps up. Engineering-led though — we set up GA4 + UTMs + landing-page conversion tracking before we spend the first dollar on ads, so you know what worked.

08

Are you Hong Kong-based?

Yes — local team, local market knowledge. We speak Cantonese and English; we know which HK queries matter; we work in HKT.

Free SEO audit

Send us a URL.
Get three to five real findings.

No deck, no pitch, no follow-up email cadence. One WhatsApp message — we reply within a business day, ship the audit in five.

What we'll cover
  • Core Web Vitals on your top pages
  • Crawl + render diff vs Google's view
  • Structured-data opportunities
  • Internal-link + sitemap audit
  • Measurement (GA4 + Search Console) status
Hong Kong, on the ground

Local team.
Local market knowledge.

Synque is the engineering team behind platforms running at Angliss Hong Kong, Want Want, Kaishing (ICC), Sun Ferry, Paradise Group, and Blue Insurance. We integrate with Adyen and Nuvei. We're Cantonese-, Mandarin-, and English-native — HKT business hours, HK-issued invoices, HK-resident engineers.

Led by

Jimmy

Founder of Synque. Built the platforms running at Angliss Hong Kong, Want Want, Kaishing (ICC), and Sun Ferry. Ships HK production code daily.

Get in touch

+852 6152 6411

WhatsApp · reply within 1 business day

AddressRoom 4110, 41/F · One Midtown · 11 Hoi Shing Road · Tsuen Wan, Hong Kong

LanguagesCantonese · Mandarin · English

HoursMonday–Friday · 9:30 – 18:30 HKT

Free audit · WhatsApp