Turn Choco Up
funding into
measurable growth.

CapyDigital builds growth systems — website + conversion funnels + SEO engine + retention (EDM/WABA) — so you can generate leads and sales consistently, not guess.

No upfront pressure. We'll recommend Plan A/B/C based on your stage.

Growth Analytics
Growth Package

A complete
growth system —
not just “SEO”

Choco Up merchants move faster because your growth package is designed to be productized, scalable, and measurable.

SEO content engine

Structured content that compounds over time

Website & funnels

High-converting landing pages built for your business goals

Tracking & analytics

GA4 + event tracking so you can see what drives revenue

Growth ops

Lead capture, follow-up flows, and monthly experiments

Retention

EDM & WhatsApp (WABA) campaigns

SEM acceleration

Faster results while SEO ramps up

Three levels. One goal:
growth.

Plan A — Launch & Foundations

Best for: merchants who need a proper site + tracking fast

HKD 8,000/ month
  • Launch a clean, mobile-ready website (1–3 pages)
  • Funnel CTA setup (WhatsApp / lead form)
  • GA4 + basic events
  • SEO foundation + keyword direction
  • Monthly performance snapshot + action list
Plan B — Growth Engine

Best for: merchants who want steady leads/sales

HKD 15,000/ month
  • Everything in Plan A, plus:
  • 3 focused landing pages or expanded site structure
  • Up to 20 priority keywords + structured content
  • Conversion upgrades (trust blocks, FAQs)
  • Lead capture + basic nurture flow (EDM or WABA)
  • Monthly growth review + 1 experiment/month
Plan C — Scale & Market Expansion

Best for: higher-volume, multi-segment, or regional expansion

HKD 20,000–40,000/ month
  • Everything in Plan B, plus:
  • Multi-segment funnels (audience/category/region)
  • Higher content velocity (4–6 assets/month)
  • Ongoing CRO improvements and deeper tracking
  • Segmentation + automation for retention (EDM/WABA)
  • Quarterly growth roadmap and campaign calendar

Want faster results? Add SEM.

SEM Add-On: +HKD 3,000 / month (service fee). Ad spend separate.

Proof of execution
(not just promises)

Different merchant types. Same growth engine: funnels + content + measurement + retention.

B2B Foodservice
Angliss Hong Kong

From catalogue website → segmented lead engine

Challenge

Generic web presence, heavy reliance on offline sales, and limited first-party data collection.

Outcome

2–3x increase in qualified enquiries, clearer attribution by segment, and faster lead → first order conversion.

What we did

  • Built segment hubs (Hotels / Pastry / Casual Dining)
  • SEO + content clusters per segment
  • SEM to drive intent traffic to segment pages
  • WABA entry points for samples/quotes + follow-ups
  • Added intro-offer logic to boost first order conversion
Regulated vertical
Blue Insurance

Structured content + tracking + calculator

Challenge

Complex logic-heavy journeys with drop-offs, education gaps, and inconsistent funnel visibility.

Outcome

Improved quote-to-application performance, cleaner funnel insight, and stronger first-party base.

What we did

  • Built product-categorised blog linking to journeys
  • Implemented GA4 data layer + event model with unified naming
  • Added insurance calculator tracking (premium factors)
  • Built collection for EDM/WABA campaigns
D2C / Retail
SME Example

90-day growth sprint with Plan B + SEM

Challenge

No tracking, weak website funnel, and inconsistent paid promotions.

Outcome

More qualified leads, lower wasted ad spend, and a repeatable monthly growth process.

What we did

  • Built high-intent landing page (“money page”)
  • GA4 events + tracking setup
  • SEO content + keyword targeting
  • SEM driving to the landing funnel
  • Lead capture + simple nurture flow (EDM/WABA)
Start simple. Scale when it works.

Get your
growth
audit.

Tell us 6 things — we'll recommend the fastest path to turn your Choco Up funding into measurable revenue.

01

Free Growth Audit

We review your website, tracking, and quick wins. (15–20 mins)

02

Plan Recommendation

We align on goals, timeline, and channels (SEO/SEM/WABA/EDM).

03

Launch + Optimise

First deliverables in days, then monthly iterations based on data.

Request Audit

Tell us 6 things — we'll recommend the fastest path.

Frequently Asked Questions

Is this only SEO?

No — SEO is one engine. The package includes site/funnels, tracking, retention, and optional SEM.

Can I start small?

Yes. Most merchants start with Plan A or B and upgrade after results.

Does SEM include ad spend?

No. SEM add-on is management fee. Media budget is separate and controlled by you.

M

Get Started.

Turn Choco Up funding into measurable growth. First deliverables in days.